Elkiya Group ↗
Elkiya Digital Marketing Agency Closed · 2019 – 2026 · thank you for seven years

We are now Elkiya Group.

Seven years of growing brands for clients taught us how to build our own. That is Elkiya Group now: our own brands, the systems that run them, and ventures. Here, Aqeel still runs mentoring classes, events and 1:1 mentorship.

Elkiya Digital · 2019 – 2026 Forwarding address: elkiyagroup.com →

Thank you.

To every brand that trusted a small team from Indonesia with its growth: thank you. You taught us what paying back actually means, and you paid for the lessons that built our own brands.

The agency is closed. Nothing is lost: the people, the playbook and the profit-first habit all live on inside Elkiya Group. And if you want to learn how we did it, the classes and 1:1 are still right here.

— Aqeel, founder

The agency years, 2019–2026.

We helped brands scale profitably: find where the money was, then grow it with the channels that paid back.

Profit first

Unit economics and breakeven before a single campaign. If the numbers did not work, we fixed the offer, the price or the costs first.

Scale what pays back

Channel P&L decided where budget went: the channels that actually made money got more, the ones that only looked good got cut.

Keep it growing

Growth paced by cash and margin: when to scale, when to hold, when to stop, so clients grew without running out of either.

The services we pushed, judged by net profit

Not reach, not ROAS on a dashboard. What was left after product, shipping and the ad itself.

Meta Ads

Our biggest channel. Scaled only while contribution margin after ad cost stayed positive, and paused the week it did not.

Google Ads

Caught demand that already existed. Usually the cheapest net profit per order in the account.

TikTok Ads

Introduced products to new people. Judged on payback window, never on views.

SEO

Slow and compounding. Once it worked, the best net margin of anything we ran.

Email marketing

Highest net profit per send. Turned one-time buyers into repeat customers.

Web & creative

Conversion rate is margin. The page and the ad were part of the P&L, not decoration.

How we judged every one of them

The question we asked every brand: after product, shipping and ads, is there anything left per order? Drag the sliders.

profit lens
CostsAdsLeft over
$28margin before ads
1.8×breakeven ROAS
2.8×your ROAS now
$10left per order

Profitable. You keep $10 of every $50 order; ads can rise to $28 before you break even.

Closed, not lost.

Some things ended with the agency. The ones that mattered didn't.

What closed
  • Elkiya Digital as a retainer agency
  • The service pages, proposals and audits
  • The Bahasa Indonesia site
  • Monthly reporting calls at odd hours across three time zones
  • The name on the door, after seven years

Seven years, hundreds of campaigns, one small team from Indonesia.

What we're glad stayed
  • The people, now building brands of our own at Elkiya Group
  • The profit-first habit: judge everything by what is left over
  • The playbook, from creative testing to channel P&L
  • Marketers by ELKIYA, 500+ people talking real numbers
  • Aqeel's classes, events and 1:1, right here
Where it all went

Still here: mentoring, classes and 1:1.

The agency is closed. The teaching is not.

Classes & events

Mentoring classes

Group sessions on performance marketing and building brands, taught from what we actually ran. Announced to the community first, a few times a year.

Ask about classes
1:1

Mentorship with Aqeel

Private sessions for marketers and founders, working on your account, your funnel and your numbers. Practical and direct, booked a few slots at a time.

Request a session
Community

Marketers by ELKIYA

A private group of 500+ marketers and operators talking real performance, not theory. Free to join, and every membership is verified first.

Request to join

Frequently asked questions

No. The agency chapter ran from 2019 to 2026. Elkiya has grown into Elkiya Group, which builds and backs its own brands. If you worked with us as a client: thank you. Everything we learned went into the group.

The company Elkiya Digital grew into: an Indonesian incubator run by our founder, with its own e-commerce brands, the systems that run them, and ventures that grow or invest in businesses with potential. The full story is at elkiyagroup.com.

Yes. Mentoring classes, events and 1:1 mentorship continue here. Use the form below and pick what you need.

Start at Elkiya Group’s contact form. Say what you sell and where you are stuck, and you will be pointed to the right people.

They are retired. Old links now bring you here, and the agency years are summarised above.

Retired with the agency. This page is in English for now; most of our Indonesian members are in the Marketers by ELKIYA community.

Talk to Aqeel.

For mentoring, classes, events or the community. For the group's brands and ventures, go to Elkiya Group.

connect@elkiya.com

You will hear from us within two working days.

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